Visiting franchise expos, I generally pitched with the following, “We have expanded well from X to Y franchise units in 3 years into franchising.” While expansion, for me, is one of the key indicators of the franchises’ potential, it is often misleading franchisee candidates into thinking that rapid expansion means strong franchise company with great…
Franchising is more appealing to entrepreneurs than ever – Many thanks to the recession. People are ‘forced’ to take entrepreneurship route due to downsizing and troubled personal finance. As people need a hand in guiding them in the new frontier, franchising comes to the rescue, offering proven system, strong brand name and support/help along the…
While more franchise opportunities present for veterans, franchisors are starting to set their sight to recruit a much younger entrepreneurs group. The following is a good example of what focusing on younger crowd presents to a franchise company. A case study One of the franchise companies launching a business strategy to recruit young franchisees is…
Before you sign any agreements with a franchisor, you should know the potential risks entering franchising. You should not expect your franchisor would want to reveal anything more than what is inside the UFOC (the franchise offering.) You will almost certain to hear good words and upsides of the franchise opportunities you are interested in.…
Do you tweet? I suppose you should. No matter how many people are giving bad reputation to Twitter, we have to admit that it is the fastest growing of all social media and one of the most popular ones in the world. The idea that Twitter invent – Typing something in 140 characters or less…
Will branding by a franchise company help an independent business reach new heights? Could be, provided you partner with the right franchise company. What is this all about? Basically, the idea is for your existing business to be transformed with franchising concepts – Management restructuring, business process and system refining, and re-branding. Your business premise…
